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Black Friday Singapore Sale 2018 (Plus, Cyber Monday Deals!)

Get Ready for crazy shopping this Black Friday and Cyber Monday!

Black Friday Sale Singapore
Credit: Joanna Kosinska via Unsplash

If you’ve missed out something on your wishlist from the recent exciting Single’s Day 11.11 Sale, here’s your chance to get it – and maybe at an even bigger discount. The Black Friday Singapore Sale is heading our way on 23 November 2018! 

For just 24 hours, prices are slashed ridiculously low, both online and luckily for Americans, in stores as well. Electronics, gadgets, cosmetics, clothes, shoes, bags – whatever you can think of, it may very well be on sale on Black Friday. Very often, the sale extends over the weekend right up to Cyber Monday on 26 November 2018.

Here is an easy reference for the start dates of our best pick of the 2018 Black Friday & Cyber Monday sale right here in Singapore:

Merchant Sale Start DateSale End Date
Qoo1023 Nov25 Nov
Beauty & Fashion  
Zalora19 Nov26 Nov
Sephora23 Nov23 Nov
Expedia 23 Nov 26 Nov

We are still working hard to bring you the latest Black Friday & Cyber Monday deals this year so do stay tuned!

Can’t wait to start shopping? Start now here


Qoo10’s Black Friday Sale takes place from 23 to 25 November 2018. Starting from 12:00am on 23 November 2018, there will be super deals on electronics, furniture, fashion and more for those with the fastest fingers! Before that, be sure to grab coupons to get you up to 55% off discounts on your buys!

What to look out for: 

  • Keds x Kate Glitter Sneakers at S$59.90 for the first 25
  • SKII Facial Treatment Essence at S$139
  • Apple Macbook Air 13″ at a secret price to be revealed
  • and more! 
Qoo10 Black Friday Cyber Monday 2018
Credit: Qoo10
Qoo10 Black Friday Sale: Up to 55% off + S$1 Rocket Auction daily from 12pm 
  • Valid from 23 – 25 November 2018
  • T&Cs apply. Read more at link below. 



What’s a sale without Zalora? Best of all Zalora’s Black Friday sales has already started with early bird specials with an extra 25% off and up to 70% off extended deals on selected popular brands such as Keds, Nike, Adidas, Mango, Superdry and many more! Perfect time for you to refresh your wardobe or get ready for your vacation! 

What to look out for: 

  • Early Bird Specials for the ladies on Keds, Nike and Adidas Sneakers, Guess, Moschino leather bags, and more!
  • Early Bird Specials for men on practical backpacks from The North Face, Aldo Dress Shoes, Superdry and Adidas sneakers, and more!
Zalora Black Friday Cyber Monday
Credit: Zalora

Zalora Black Friday Early Bird Special (Ladies): Extra 25% off 

  • Limited time only
  • T&Cs apply. Read more at link below. 


Zalora Black Friday Early Bird Special (Men): Extra 25% off
  • Limited time only
  • T&Cs apply. Read more at link below. 



With the year-end coming up, it’s the perfect time to clear out your old make-up and beauty essentials and replenish them! Whether you are looking for stylish gift ideas or adding your favourite brands to your makeup collection, here’s a 15% off sitewide on Sephora for you this Black Friday.

What to look out for: 

Sephora Black Friday Deals 2018
Credit: Sephora
Sephora Black Friday Sale: 15% OFF EVERYTHING!
  • 23 November 2018 
  • T&Cs apply. Read more at link below. 



Ready, get set, GRAB. Be sure to head to Expedia’s Black Friday Cyber Monday special page at the link below at 23 November 2018 at 9:00am to get yourself an extra 50% off coupon on selected hotels. This is a rare coupon and is only available in very limited coupon so set your reminder alarm now! 

What to look out for: 

  • 50% off selected hotels with exclusive Black Friday coupon
  • Special deals with selected airlines: Bangkok Airways, Delta, Emirates, Garuda, Jetstar & Korea Air
Expedia Black Friday Cyber Monday
Credit: Expedia
Expedia Black Friday Cyber Monday Sale: Extra 50% off selected hotels (exclusive coupon) + Selected airlines special deals  
  • 23 November 2018, 9:00am 
  • T&Cs apply. Read more at link below. 


Please note: Most deals expires on Cyber Monday, 26 November 2018. Respective merchants’ T&Cs apply. Please always check with the merchant on the validity of the promotion before purchase.


Originating from the United States, Black Friday is traditionally the day after Thanksgiving, which occurs on the fourth Thursday of November each year. Thanksgiving is an important and much-celebrated holiday in America, and following this festive mood marks a frenzied weekend of sales, starting with Black Friday and ending on Cyber Monday.

For at least one out of the four days, retailers will offer fabulous sales you probably will only see once a year, attracting shoppers to go all out to stock up on things they need and may not need, lustfully or half-heartedly want. It may seem silly or even astonishing to see pictures of shoppers in America rushing into stores and digging through piles and stacks of discounted products, but for many of them, it’s the best deals and discounts they fix their eyes and minds on once a year. Nothing else truly matters, not even if they have to start queuing outside stores on Thanksgiving night just so that they could have that few advantageous minutes ahead of the rest.

However, “Black Friday” was not always a term associated with huge discounts and amazing sales. One of the most well-known original story dating back to Black Friday was due to the crash in U.S. gold market back in September 1869. Two Wall Street financiers plotted to earn big profits from buying and selling the nation’s gold, only to have their plan discovered and thwarted by the government. Many people were left bankrupt that day and the dark term of “Black Friday” was born.

Another explanation for Black Friday stemmed from how retailers who didn’t perform well and were making losses (“in the red” in accounting books) performed exceptionally well on the day after Thanksgiving due to high consumer spending such that they earned profits (“went into the black”). Black meant profits for the retailers, and so with more media coverage and the thrive of e-commerce, retailers started ramping up their Black Friday sales efforts to make the best out of the hype.

If you are an avid online shopper, read about the credit cards most suitable for online shopping in Singapore to get the most out of your purchases. Your wallet will thank you!


Originally coined to boost online sales, Cyber Monday takes place on the Monday following Black Friday. While Black Fridays typically offers bigger discounts on gadgets and tech items, Cyber Monday offers more deals on fashion and clothing. However, in Singapore, this just means AN ENTIRE WEEKEND of crazy shopping for us!


With the increased connectivity across the globe and the dominance of online shopping in this generation, Black Friday is no longer confined to the geographical territory of United States. Thankfully so, as consumers like us can now experience Black Friday sales in Singapore as well. Start browsing and building up your wish list ahead of time, or maybe even right now. With only 3 more weeks left, the temptation of massive discounts and exclusive Black Friday deals, and the amount of “competition” you may be up against, it is best to know what you really want to get in case you get a little distracted by the other sales on D-Day.

Since it began in America, expect to see big e-commerce sites like Amazon, Walmart, Target, eBay announce Black Friday sales ahead of time. Watch out for the big brands and international e-commerce sites too, as they’ll definitely take part in this worldwide shopping day – Apple, Samsung, ASOS, Nike, Adidas, Reebok. Been thinking about getting a new pair of kicks for gym? Perhaps your mom needs a new laptop to replace the ancient one she’s been using since for the past decade, or you want to make full use of the deals that will be floating around to do a bit of Christmas shopping for your loved ones?

Black Friday electronics deals are also often in demand, as prices can get heavily discounted that day. Giant brands like Amazon, Nike and Adidas also have fantastic sales during this time, so look out for these Black Friday fashion deals.

In Singapore, we saw retailers like Robinsons, Courts and Sephora take part in the Black Friday sales in the past few years. We’re keeping our fingers crossed on this year’s sale, as more and more Singaporeans become familiar with this American sale season. Online merchants like Zalora, Lazada and Sephora have already announced the dates for its Black Friday Singapore Sale, so you can already start browsing now!

Watch out for the Black Friday sales extending to worldwide shoppers, including us in Singapore. If you camp and hunt in front of your computer/mobile phone, you may score yourself an irresistible deal!


You don’t have to be an online shopping guru to know what the Black Friday Sales are. Being in a tiny country like Singapore, having access to a wider range of products through e-commerce sites is fabulous. Let’s take it up one notch and introduce the Black Friday sales on these products. To successfully get the most of out of this frenzied weekend of sales, starting from Black Friday, here are some strategies to get the most bang for your buck during this sale season.

  • Keep your eye on Cardable
    Here at Cardable, we will bring you the most accurate and latest Black Friday Singapore sales. Merchants like ASOS, Zalora, Sephora and Lazada usually take part in the massive promotion period, so if you shop frequently at these e-commerce sites, you’re in luck!
  • Do your homework
    Do a bit of homework and bookmark or save the items you want to purchase into your wish list in advance. One additional step you can take is to have alternative options of products saved as well. In the event a particular product is sold out, you can always go for your second choice. Also, it’s much faster to transfer all your wishlist products to your cart and click “Pay Now”, especially if it’s in the midst of working hours.
  • Set a budget
    We know how tempting the four-letter word in big red font can be (in case you haven’t figured, it’s S-A-L-E). Trust us, we’ve all succumbed to its temptations once in a while. Financially, it’s probably not healthy for your bank account if you splurge a fortune just because the items are on sale. Be flexible in your purchases, but don’t think that Black Friday is the only chance you can buy them.
  • Maximise your credit card perks
    If you are an frequent online shopper, use a credit card that can maximise your purchases. Some will help you get cashback, earn miles, or even get exclusive discounts for selected merchants. Find out more at Best Online Shopping Credit Cards in Singapore.

Remember that Black Friday Singapore is not the only day of sale. It’s a weekend, guys. Often offered by bigger merchants, Cyber Monday Singapore tend to have equally exciting deals as well.

Interested in the current Lazada Singapore sales? Click the link below to see a full list of Lazada promotions if you don’t want to wait until the Black Friday Singapore Sale!


See all ongoing Lazada discounts!

Get deals here!


Written by Debbie Lin

Debbie is a marketer currently living in the land of smiles. When Debbie is not writing content for Cardable or her beauty blog, you may catch her in a cafe with a latte, YouTube-ing dance videos to admire dance moves she can never pull off. Stalk her beauty passion on Instagram @sumnsubstance.

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